Bainbridge Marketing & Consulting (BMC) is a full-service marketing, consulting, and creative agency based in New York City.
The independent company uses a free, fun, in-depth, relationship-building process, to help business leaders identify and understand their challenges.
Only after determining the right fit does BMC begin to work with business owners to help develop processes and campaigns that are geared at driving revenue, increasing website traffic, and improving consumer engagement.
The BMC network is comprised of published journalists, award-winning videographers, experienced programmers, and digital natives, who understand what it takes to reach and influence today’s tech-savvy audience. BMC is committed to coaching and collaboration over deploying one-size-fits-all solutions. It believes that contributing to the greater good makes good business sense. It understands that small businesses create opportunities and drive economies.
To that end, BMC employs the latest methodology and technology to help diverse teams tell creative brand stories and attract life-long customers. Specifically, BMC specializes in the following:
BRAND STRATEGY
PRESS RELEASES, MEDIA KITS & TRADITIONAL MEDIA OUTREACH
SOCIAL MEDIA MARKETING
BLOGGING
COPYWRITING
SEARCH ENGINE MARKETING (SEM) & DIGITAL ADVERTISING
EVENT COVERAGE
EVENT PLANNING
E-MAIL & DIRECT MAIL CAMPAIGNING
CUSTOMER LOYALTY PROGRAMMING
PROJECT MANAGEMENT
BRAND STRATEGY
Package Incudes:
- Situation Analysis: Brand differentiation, opportunity exploration, competition analysis, improvement planning
- Goal definition
- Unifying and defining brand and brand messages
- Daily, weekly, monthly and yearly marketing schedule
- Basic blog calendar
- Social media calendar
- Sales, inbound marketing, content marketing, and social media training*
- Strategy adjustment
PRESS RELEASES, MEDIA KITS & TRADITIONAL MEDIA OUTREACH
Package Includes:
- BMC-produced press releases and/or media kits tailored to target your company’s desired audiences
- Traditional media (television, radio, print) outreach planning
- Traditional media outreach and management
SOCIAL MEDIA MARKETING
Package Includes:
- Situation Analysis: Brand differentiation, opportunity exploration, competition analysis, improvement planning
- Goal definition
- Content calendar and strategy
- Social media training for in-house staff OR BMC social media implementation*
BLOGGING
Package Includes:
- Write blogs**
- Detailed blog content calendar
- Assistance in hiring freelance writers, full-time content creators, interns, etc.
COPYWRITING
Package Includes:
- Search engine optimized copywriting for your organization’s website
- Written content for brochures, PowerPoint presentations, Slide Share presentations, handouts, etc.
- Copy for both traditional and digital advertising
SEARCH ENGINE MARKETING (SEM) & DIGITAL ADVERTISING
Package Includes:
- BMC will work with your internal IT team to improve your company’s search engine optimization (SEO) efforts
- BMC will plan and educate your team on your digital advertising options, and work with you to implement your ideal advertising plan
- BMC will work with you to determine who your industry’s key influencers are and work with you to plan and develop beneficial partnerships
EVENT COVERAGE
Package Includes:
- Social media planning and live social media coverage on the day of the event
- Blogs and other marketing efforts leading up to the event
- Follow up blogging and social media posting after the event
- Event photography & videography*
- Press releases and traditional media outreach**
EVENT PLANNING
Package Includes:
- Guest list planning and invitations
- Venue planning and coordination
- Catering coordination
- Entertainment planning and coordination
- Guest speaker outreach
- Help with venue set up and clean up
- On-site assistance and coordination on the day of the event
- Event staff hiring and coordination
E-MAIL & DIRECT MAIL CAMPAIGNING
Package Includes:
- Situation Analysis, opportunity exploration and competition analysis
- Campaign goal definition and audience segmentation
- Targeted copy for each stage of your e-mail or direct mail marketing campaign
- Campaign deployment
- Campaign monitoring
- Campaign analytics
CUSTOMER LOYALTY PROGRAMMING
Package Includes:
- Flexible services TBD
PROJECT MANAGEMENT
Package Includes:
- Flexible services TBD
* Quoted package prices do not include the price of technical implementation.
** Each piece of BMC-produced content must be negotiated on a case-by-case basis to account for its breadth and scope.